Perfecting Your Pitch – How to Get Your Creative Agency Noticed Over The Competition

If you are a video game creative looking to properly present yourself, you want an advertising agency that is the cream of the crop. A …

Read More

Five Ways A Creative Agency Can Market Your Video Game

If you are a video game developer you will need a powerful team behind you. A strong foundation must be built for you to have …

Read More

How to Choose a Creative Video Game Marketing Agency for Your Brand (And What Interview Questions to Ask)

Shopping for a video game marketing agency is a lot like shopping for your wedding cake. You spend all this time, money, and resources meticulously …

Read More

Agency Guide for 3D Printing Your Video Game Models and Figurines

3D printing is more advanced and accessible than ever thanks to progressing technology and access to affordable materials. It’s a great option for any model …

Read More

How To eCommerce: Common Tax Questions for Interstate and International Sellers

Let’s say you are an agency who wants to expand into e-commerce. Maybe it starts with distributing digital goods for a client, or perhaps selling …

Read More

Case Study – Influencer Kit

What is influencer marketing? Influencer marketing is a form of marketing that targets specific people (or types of individuals) rather than the target market as …

Read More

Logistics Shipping and Customs Guide

What are logistics? What are “logistics”? In short, it is the business of transporting freight cargo, whether by ground, air, or sea travel. When working …

Read More

Brand New Video Game Collector’s Editions Available this March

March is here and this year it’s a month full of great game releases. Devil May Cry 5, Tom Clancy’s The Division 2, and Sekiro: …

Read More

A Music Licensing Guide for Entertainment Agencies

Music licensing can be tricky, but the WAYPOINT blog is here to break down common terms, procedures, and misconceptions about licensing audio tracks for your …

Read More

Our We Happy Few Time Capsule Wins a Game Packaging Clio Award

This year, the annual Clio awards recognized many achievements in the game industry. The Clio Awards was founded in 1959 to celebrate advancements in advertising …

Read More