CASE STUDY

vGolf

What is vGolf?

vGolf is looking to revolutionize how people approach and practice playing golf. It is a mixed reality golf simulation and training system that can be used while on a course or from home.

The main component in vGolf are the augmented reality glasses. The augmented reality glasses can be worn on the field to get detailed statistics about your swing and stats, or they can be used off the course to simulate an entire golf game.

When used on the course, the augmented reality glasses provide detailed statistics on a variety of fields. They can track your club and golf ball to determine ball speed, total distance, height, launch angle, spin, and spin axis. Having access to this information can provide a huge amount of data that can improve one’s performance.

When used off the course, the augmented reality glasses can be used to access virtual courses. You can load the top golf courses around the world to use in your home golf set-up, with the access to all of the shot parameters we mentioned earlier. Additionally, the augmented reality glasses can even show you the contour of the green for the course you are on. With vGolf, anyone can play on any course at anytime. The augmented reality glasses can also access virtual ranges where you can easily compare different shots while on the driving range. It doesn’t end there. vGolf’s Virtual Caddy includes an electronic golf ball with sensors to get detailed data on shot statistics and automatically keep score during matches.

When you come home from a game of golf, the augmented reality glasses can be used to create a miniature version of the golf course. You can review all of your plays through a 3D hologram, with options to zoom in and rotate the field at different angles. vGolf also features mixed reality point-scoring games for those who want to mix it up or just have some fun. Combined with immersive graphics and sound, vGolf’s interactive games are perfect for general gamers as well.

The last big feature of vGolf is Virtual Instructor; a professional golf instructor provides feedback based on the ball tracking data and body sensors to improve your stance, swing, and much more. Virtual Instructor can also create a visualization of how you need to improve.

After hearing about all of vGolf’s capabilities, we knew we wanted to jump on to helping make an overview video for all of their features. With a unique concept and a bevy of detailed features, we knew it would be difficult to create a video that 1) visually explained all of vGolf’s feature, 2) was fun to watch without information overload, and 3) established a video style identity for vGolf based on their brand so far.  Nevertheless, read on to see how we created the vGolf overview video.

The Making Of

Preproduction

Much of the work WAYPOINT does involves working with 2D animation or assets, or capturing 3D animated footage and manipulating it. For vGolf, we needed to showcase augmented reality, which meant producing live-action footage in addition to the motion graphics we planned to do later. Luckily, WAYPOINT is not a stranger to live-action video shoots. The first step in pre-production is to get a script and storyboard together. With that, we are able to show our clients (vGolf in this case) our initial visualization and direction. Once we had cleared that obstacle, it was time to get planning.

Location Scouting

Of course, the main set piece we needed to get a hold of was a golf course. The team at vGolf used their connections to get us in contact with a golf course in Arizona. However, planning shots around location can be complicated. It is difficult to anticipate potential problems when you are not able to see the location in person. Issues can be anything from a nearby train that will ruin audio, unpredictable weather conditions, or the topography of the location affecting light. Despite that, we worked closely with our director to ensure we would be prepared for any scenario.

Casting

We knew that vGolf would be targeted towards experienced golfers who want to utilize modern technology into their practice routine. We recruited real golfers from hobbyists to experienced amateurs. The process was very different as we were searching for golfers first, not actors. At the same time, we needed to find a cast that would be comfortable in front of the camera as well. While it was not an ordinary casting process, we ended up extremely happy with our selections.

Production

With script, storyboard, and shot list in hand, as well as locations and cast settled, the team was ready to make the trip to Arizona for a couple days of shooting. Among the waypoint team included head video editor and motion graphics artist, Peter. He came on-board to help out as well as consult with the director for anything that would be an issue in post-production. A great majority of the shot list and storyboard involved pre-visualizing the effects and motion graphics for each specific scene and shot. It was helpful to have Peter on set to advise on factors that would affect editing such as lighting, framing, camera movement, or actors’ blocking.

Post Production

With the footage successfully captured, half the battle was done. The motion graphic work that needed to be added in included all of the heads-up displays, ball tracking lines, all of the holograms shown, and the 3D animations for the virtual point-scoring games. WAYPOINT strove to implement all of theses as cleanly as possible, aiming for a relatively minimalist aesthetic. While the augmented reality displays are the heart and soul of what vGolf is, we also had to consider that these types of displays work best when they are not overtly obvious. We wanted to create a very natural integration between the displays and the physical world.

The most time-intensive edit were the animations for the virtual point-scoring games. They required a lot of work to perfect, but we managed to nail it in the end. Creating the hologram field was where having Peter on set was most useful. The tracking markers and actors’ movements were spot on for us to add in the 3D holograms without a hitch.


We hope you enjoyed this in-depth look at the making of vGolf. To check out more in-depths looks at our projects, check out the case study on how we created the We Happy Few Time Capsule here.

 

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