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WAYPOINT specializes in creating high-impact trailers that amplify the story and emotion of each game. Our expertise in high-quality video game trailer production allows us to design trailers that align with the essence of each title. For this project, we created a cinematic game trailer for SD Gundam Battle Alliance on spec to showcase the team’s abilities with Unreal Engine, capturing both the intense action and unique aesthetic of the Gundam universe.
This 3D game trailer production for mobile and console platforms was structured to appeal to Gundam fans of all ages, leveraging WAYPOINT’s experience as a full-service video game trailer company. With a high-energy, action-packed approach, this video game teaser trailer service delivered a product that resonated with fans of Gundam, delivering a polished, cinematic experience that underscored WAYPOINT’s position as one of the top-rated gaming trailer production companies.
SD Gundam Battle Alliance is an action-packed RPG set in the vibrant and dynamic Gundam universe. The game features iconic mobile suits and characters from across the franchise, allowing players to engage in fast-paced battles with a unique "super-deformed" art style that brings a playful twist to the series' classic look. As players explore alternate timelines and unite to fix "breaks" in the Gundam multiverse, they experience epic combat scenarios, strategic gameplay, and a rich narrative that pays homage to decades of Gundam lore. With its emphasis on cooperative multiplayer and high-energy action, the game stands out as a must-play for both long-time fans and newcomers to the Gundam franchise.
The foundation of this 3D video game trailer for console games was built around the need for an exciting and engaging narrative. Inspired by action-filled classics like Transformers and Pacific Rim, the storyline for SD Gundam Battle Alliance centered on dynamic, high-energy battles while incorporating the game’s iconic characters. Drawing from the original Gundam anime as well, we crafted a script that would align with the expectations of both new and longtime fans. To meet the high standards of video game cinematic trailer production, it was essential to adapt the script to integrate gameplay sequences, blending animated scenes and game footage seamlessly.
With the game trailer company for PC games in mind, our team balanced action and story, carefully selecting shots and framing each scene to create the best game trailer production that would keep viewers on the edge of their seats. The goal was to immerse fans in the Gundam world, ensuring the trailer delivered a compelling experience.
Creating an impactful video game announcement trailer production requires strategic planning of each shot to keep the audience engaged. Using Gundam’s unique "super-deformed" character style, the storyboard was developed with a focus on action clarity and rhythm. We aimed to make the characters feel heroic and larger-than-life, even with their exaggerated proportions.
Two main objectives shaped this storyboard process:
Animating the storyboard was a crucial step, as it enabled the team to bring ideas to life before moving into production. The goal was to achieve clarity and brevity in each scene, which streamlined the transition from storyboard to animation.
We used pre-existing characters from the game itself. Our focus was on ensuring that the video game cinematic trailer agency approach was evident, capturing the visual and stylistic nuances of the Gundam series. This included selecting desert landscapes to reflect the game’s dynamic, open environments.
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Utilizing game assets allowed the team to focus time and resources on other areas of production, ensuring that the final trailer would meet the high standards of the full-service cinematic game trailer company.
One of the cornerstones of effective cinematic 3D video game trailer production is the modeling process. Guided by references from Gundam’s classic and modern eras, the team focused on achieving a balance between faithful design and elevated visual quality. Iconic details from the RX-78 Gundam, along with other prominent models, were incorporated to maintain the authenticity fans expect from a top game trailer company for 2D and 3D games.
The modeling process involved creating high-poly models optimized for smooth animation. Once these high-poly models were crafted, they were carefully refined to ensure compatibility with animation requirements. This approach allowed us to stay true to the game’s art style, ensuring a high-quality video game trailer production that would meet both the client’s and the fans' expectations.
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Texturing was completed using Substance Painter, a tool known for enabling detailed and realistic texturing in 3D game trailer production. We used a range of references from Gundam model kits, anime, and other franchise materials to match the trailer’s textures closely with the game. Each texture was applied with precision, bringing the characters to life while keeping with the Gundam series’ distinctive look. This step emphasized WAYPOINT’s commitment to quality as an expert 3D video game trailer company.
Rigging played a critical role in the professional 3D game trailer production services we provided. Rigging gave the characters the skeletal structure they needed for smooth movement and allowed our animators to create realistic actions. Rigging robotic forms like Gundams requires different considerations than human characters, as the movements are mechanical but need fluidity. Each movement was carefully calibrated to ensure a professional game trailer company output that met our high standards.
Animation required a thorough understanding of movement and timing, especially during fight sequences. For example, the scene where one of the characters executes a dramatic leap was one of the most complex parts to animate. Using real-world and anime references, we meticulously blocked out each action, refining movements to capture the weight and force of each character’s actions.
The final stages of animation involved extensive feedback and iteration, refining scenes to ensure smooth transitions and impactful visuals. This commitment to quality and attention to detail underscores WAYPOINT’s dedication as a top game trailer production company.
Lighting choices were designed to direct viewer attention and enhance the action on screen. The bright, sunlit environment was chosen to reflect the game’s setting while creating contrast and focus within the scenes. Dust clouds and shadows added depth and drama, giving the high-quality video game trailer production a polished and immersive look. By aligning lighting with the natural environment, the team created a cohesive visual experience that highlighted the main action and allowed the characters to stand out.
In the post-production phase, After Effects was used for visual refinement, color grading, and layering effects. This step involved adjusting transparency, adding motion blur, and integrating 2D and 3D elements. Additional effects, such as dust clouds and explosions, were added to enhance the trailer’s realism and emotional impact.
The final post-production process involved carefully syncing visual elements to ensure a smooth and cohesive result. The use of professional video game cinematic trailer services allowed us to achieve a polished and high-impact result that aligned with the tone and energy of the Gundam franchise.
Sound design played a pivotal role in immersing viewers into the action-packed world of SD Gundam Battle Alliance. From the clash of metal during intense robot battles to the powerful impacts of weapons, every sound effect was carefully crafted to enhance the epic fight sequences. The dynamic nature of the two Gundams' combat—featuring dramatic leaps, explosive landings, and energy-charged strikes—required layered audio that captured both the weight of their movements and the ferocity of their attacks.
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Additionally, the environment played an integral part in the soundscape. Set in a vast, open desert, the audio team incorporated the soft whistle of wind sweeping across the barren landscape, punctuated by the occasional rustle of sand as it shifted underfoot or from the impact of falling debris. These ambient sounds provided a stark contrast to the thunderous sounds of combat, creating a dynamic auditory experience that made the action feel grounded and real. By blending these elements seamlessly, the sound design elevated the trailer to a cinematic level, fully immersing viewers in the world of SD Gundam Battle Alliance.
The SD Gundam Battle Alliance trailer was produced by a talented team of seven professionals, each responsible for specific tasks ranging from modeling and texturing to VFX and sound design. This team worked together to deliver a high-quality final product, highlighting WAYPOINT’s status as a full creative agency for video game companies in Los Angeles. Effective collaboration and coordination ensured a smooth workflow and allowed the team to achieve a seamless final result.
A major challenge was maintaining synergy among team members across different software tools, crucial for a smooth and integrated workflow. Overcoming these hurdles, the team streamlined workflows and refined processes, allowing us to meet the best video game cinematic trailers in California standards. The experience gained in this project will guide future projects, making it possible to deliver top video game trailer production with even greater efficiency.
Our passion for bringing the Gundam universe to life extends beyond the SD Gundam Battle Alliance trailer. WAYPOINT has worked on numerous projects within the Gundam franchise, showcasing our versatility and expertise across various media formats. From the 3D cinematic trailers created for Gundam Battle Operation 2 and Gundam Gunpla W to the live-action game trailer for Gundam Gunpla W, each project reflects our dedication to delivering high-quality visuals that resonate with fans. Additionally, we’ve crafted engaging media assets for SD Gundam Battle Alliance, further supporting the game’s launch, and produced the video conference for the Gundam Online Expo, connecting the Gundam community worldwide. Explore these projects in detail to see how WAYPOINT continues to redefine the art of video game cinematic trailer production for one of the most iconic franchises in gaming history.
