Industry Insights

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Ways to Make Your Video Game Collector’s Edition Stand Out | WAYPOINT

Make your video game collector’s edition stand out with creative strategies. Discover unique ideas and design tips to ensure your edition captivates fans and enhances its appeal.
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Are Animated Explainer Videos For Your Video Game or App?

Discover the benefits of animated explainer videos for your video game or app. Learn how these engaging visuals can simplify complex concepts and attract potential users.
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Interactive Experience for Video Game Marketing

Enhance video game marketing with interactive experiences. Explore innovative methods to engage your audience, create memorable moments, and boost your game’s visibility.
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Small Run Press Kits

Discover the benefits of small-run press kits for your video game. Learn how to create effective, cost-efficient press kits that make a big impact with limited quantities.
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Brand & Identity Design

Branding and identity design have many different roles, but together form a recognized image for a company or product.
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Corporate Logo Animation

A company’s visual brand identity must be consistent with its messaging scheme, throughout all of it’s communication materials.
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Storyboards Can Save Your Video!

Discover how storyboards can save your video project. Learn how this planning tool helps streamline production, visualize scenes, and ensure a smoother video creation process.
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Developer Diary Video Production

Unlock the secrets of developer diary video production. Learn how to create engaging behind-the-scenes content that highlights your development process and connects with your audience.
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The Lumines App 3D Trailer

Explore the 3D trailer for the Lumines app. Learn how this visually stunning trailer captures the essence of the app and engages viewers with its immersive graphics.
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2D App Trailers

Discover the power of 2D app trailers. Learn how to create captivating 2D trailers that effectively showcase your app’s features and attract potential users.
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WAYPOINT at FFXIV Fan Festival – Las Vegas

Recap WAYPOINT’s experience at the FFXIV Fan Festival in Las Vegas.
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Know the Difference: Video Game Trailer vs. Video Game Sizzle Reels

Understand the difference between video game trailers and sizzle reels. Learn how each format serves distinct purposes in marketing and showcasing your game.
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CG Mobile App Trailers

Explore the benefits of CG mobile app trailers. Learn how computer-generated visuals can enhance your app’s presentation, captivate viewers, and drive user engagement.
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Design for Printed Materials

Explore key principles for designing effective printed materials. Learn tips and techniques to create visually appealing and impactful print designs that enhance your brand's message.
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Super Mario Run App Gameplay Trailer

Check out the gameplay trailer for Super Mario Run. See how this engaging trailer showcases the game's features and delivers an exciting preview for fans and players.
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In Defense of Video Game CG Trailers

Explore the merits of video game CG trailers. Learn why CG trailers are essential for showcasing game visuals, creating hype, and engaging audiences with high-quality graphics.
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Product Photography

Master the art of product photography. Discover techniques and tips for capturing high-quality images that enhance your product's appeal and boost its market presence.
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Music Selection

Explore the importance of music selection in video production. Learn how choosing the right soundtrack enhances your project, sets the tone, and captivates your audience.
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Video Game Localization

Understand the process of video game localization. Learn how to adapt your game for different markets, ensuring cultural relevance and enhancing the player experience globally.
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What is logo design?

Learn how to create a memorable and effective logo that captures your brand’s identity and stands out in a competitive market.
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Effective Signage Design

Learn the principles of effective signage design. Discover how to create clear, engaging, and impactful signs that capture attention and communicate your message effectively.
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Dawn of War 3

One of our all-time favorite RTS games is back. We at waypoint.la salute you …
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App Trailers

Uncover the essentials of creating compelling app trailers. Learn how to design trailers that highlight your app’s features, engage viewers, and drive downloads.
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Chocobo Life Size Statue

Explore the creation of a life-size Chocobo statue. Discover the design, craftsmanship, and details that bring this iconic video game character to life in a stunning, oversized form.
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- You must gather your party before venturing forth -
- What a contradiction a human is -
- Stay a while and listen -
- The thing about happiness is that you only know you had it when it's gone -
- It's dangerous to go alone, take this -
- Wild trainer wants to battle -
- It was just me against the world... and the world had it coming -
- Longing makes the heart grow fonder -
- Rip and Tear -
- It's time to kick ass and chew bubble gum -
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