We built an online merchandise store for Offworld Industries’ premiere first-person shooter, SQUAD. We developed a basic starter catalog with a variety of the most popular apparel and goods: hoodies, mousepads, posters, t-shirts, and home accessories. We took advantage of the military aspect of the game by creating camo based designs on items like duffel bags and hats. The game had a large playerbase, so we spoke with the Offworld developers to create some products based on popular in-game and community references (“Praise the Sphere!”). We loved developing this initial product lineup for the store launch, and we are excited to explore more of the IP to create even more products.
