Your website is an important part of your marketing strategy, which means its design needs to be a part of your brand identity. From color palette, to UX, to layout, the branding should be consistent with your existing company image. Knowing the site was going to be the hub for all things Chronoblade, the WAYPOINT team of web developers and graphic designers got to work creating the perfect marriage of modern, functional design and elements of the game. Our design focused on leaving plenty of space to show off assets of the title’s colorful gameplay and feature character profiles. But we also made sure to leave room to incorporate Chronoblade’s corresponding social media channels, and links to app stores to download the game.